Value You offers a unique opportunity for small independent local businesses to demonstrate how their business is committed to delivering social value.
We’re aware that businesses want to support local charitable organisations in their communities, because these are the very charities themselves and their families are likely to use themselves. Value You offers a simple way of offering support to the numerous volunteers who make our communities, and encourages some of the 30,000 volunteers in Walsall to shop locally!
How it works
Local businesses are asked if they want to recognise the contribution that volunteers make to their communities, by offering volunteers a small discount on purchases they make. This bridges the gap between businesses who want to support volunteers, charities and communities, by providing a direct route of benefit to those people who regularly donate their time for free.
To ensure they are known to volunteers who are signed up to the scheme, any business who registers with Value You will be placed on a web site for free. This will advertise who they are, what they do and how to find them. Volunteers who are a Value You card holder can then search the website for shops and businesses in their local area, that they want to visit and use.
The benefits
A subsequent benefit for businesses who join the Value You scheme is that consumers prefer to shop with businesses who support their local community. Stephen Dilworth, UK membership director of Foresters, states that the “benefits of engaging with charities and the local community are clear: not only does it help businesses to build successful customer relationships, but it also directly increases revenue because consumers actively choose to buy from companies that publicly engage with charities and support their local areas.” This demonstrates that the businesses who give more locally, are also more likely to receive more from the community.
Interested?
So if you are a local business who wants to engage with local charities and volunteers who support your community, why not join Value You!